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TRASH COUTURE, 2008
DIGITAL LIGHTJET PRINT

“THINK OF THE BRAND AS THE CORE MEANING OF THE MODERN CORPORATION, AND THE ADVERTISEMENT AS ONE VEHICLE USED TO CONVEY THAT MEANING TO THE WORLD.” [NAOMI KLEIN, NO LOGO, 2000]

THE FASHION INDUSTRY IS RICH IN ALLURING AND SEDUCTIVE IMAGERY PORTRAYING PERFECTION.
DOES THIS MEAN THAT BY CONSUMING FASHION WE TOO CAN ACHIEVE THIS?

THE ANSWER IS EVIDENT, OR SEEMINGLY OBVIOUS. CONSUMPTION OF FASHION DOES NOT ACHIEVE PERFECTION. WHAT IS OFTEN BEING CONSUMED IS A MYTH.
THIS SERIES OF IMAGES, TRASH COUTURE, AIMS TO EXPLORE ISSUES OF IDENTITY. HAS A SOCIETY RICH IN MASS PRODUCED CLOTHING CONTRIBUTED TO LOSS OF TRUE INDIVIDUALITY?

CONTACT: REBECCA.TOMMASI@NTLWORLD.COM

IMAGES: FROM THE SERIES 'TRASH COUTURE’ (2008) COPYRIGHT © REBECCA TOMMASI 2008

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